Get found everywhere your customers search. Google, ChatGPT, Perplexity, and beyond.
We handle the technical work and content strategy that gets your business ranking on Google and showing up in AI search engines. More visibility from people actively looking for what you sell.
Search is no longer just Google
For twenty years, SEO meant one thing: get your website to rank on Google. That is still important. Google processes billions of searches every day, and organic traffic remains the highest-quality, lowest-cost lead source for most businesses.
But the game has expanded. AI search engines are now answering the questions your customers used to type into Google. When someone asks ChatGPT "who is the best plumber in Austin" or asks Perplexity "what should I look for in a bookkeeping firm," those AI tools pull from web content to build their answers. If your business is not part of that content, you are invisible in an entirely new search channel.
We optimize for both. Google rankings and AI search visibility. Because your customers are no longer searching in just one place.
What we do on Google
Technical SEO. We make sure your website is built the way search engines want to see it. Fast load times, mobile-first design, clean URL structure, proper heading hierarchy, structured data markup, and no technical errors blocking Google from crawling and indexing your pages. Most small business websites have issues here that are silently killing their rankings.
Content strategy. We identify the questions your ideal customers are typing into Google and create content that answers those queries better than what currently ranks. Service pages, blog posts, location pages, FAQ content. Each piece targets a specific keyword, serves a real need, and is written for humans first.
Local SEO. For businesses that serve a specific area, local search is the highest-value channel. We optimize your Google Business Profile, build consistent local citations, help you collect reviews, and create content that tells Google exactly where you operate and what you do. 46 percent of all Google searches have local intent. If you are not showing up in the Maps results, your competitors are getting those calls.
On-page optimization. Every page on your site gets proper title tags, meta descriptions, header structure, and internal linking. These fundamentals are what most agencies skip and most business owners do not know to ask for. They have a direct, measurable impact on rankings.
Link building. Earning links from reputable websites tells Google your site is trustworthy. We build links through genuine outreach, industry directories, and content that other sites want to reference. No shortcuts, no link farms, no tactics that will get you penalized later.
What we do for AI search
AI search engines work differently than Google. They do not rank pages. They read content, synthesize it, and cite the sources they trust most. Getting your business mentioned in AI answers requires a different approach.
Structured data. We implement comprehensive schema markup so AI systems can understand exactly what your business does, where you operate, what services you offer, and what your customers say about you. This structured information is what AI pulls from when generating answers.
Topical authority. AI engines cite businesses that consistently produce useful, accurate content on a specific topic. If you are a contractor and your site has ten detailed articles about construction operations, project management, and estimating, AI systems are far more likely to reference you when someone asks about those topics. We build this content library strategically.
Entity optimization. We make sure your business name, team members, and services appear consistently across the web in contexts that AI systems index. Your LinkedIn, Google Business Profile, directory listings, and owned content should all tell the same clear story about who you are and what you do.
FAQ and Q&A content. AI engines love content that directly answers specific questions. We create FAQ sections, detailed blog posts, and service pages structured around the questions your customers actually ask. When an AI engine encounters a clear, well-sourced answer to a query, it cites it.
llms.txt. This is a dedicated file on your website that tells AI crawlers about your business in a structured format. Think of it as a robots.txt for AI. We create and maintain this so AI systems have a clean, authoritative summary of your business to reference.
How we approach SEO differently
We do not report on impressions and call it progress. We track three things: are you ranking higher for the keywords that bring you customers, is organic traffic going up, and are you getting more leads from search. Everything ties back to revenue.
We also do not hide behind jargon. Every report explains what we did, why we did it, and what happened as a result. If a strategy is not working, we tell you and adjust. If a keyword is not worth pursuing, we drop it and redirect the effort.
And we treat AI search as part of SEO, not a separate service. Because your customers do not care whether they find you through Google, ChatGPT, or Perplexity. They just want to find you.
Who this is for
Any business that wants to be found by people actively searching for their services. If you are invisible on Google, if your competitors outrank you, or if you have been burned by an SEO agency that sent pretty reports but produced no leads, we can help. And if you want to be ahead of the curve on AI search before your competitors even know it exists, now is the time.
Common questions
How long does SEO take to show results?
Honestly, 3 to 6 months for meaningful organic traffic improvements. Some wins happen sooner, especially with local SEO and Google Business Profile optimization. We will never promise overnight results because that is not how it works. But every month builds on the last, and the traffic you earn is free and compounds over time.
What is AI search optimization?
AI search engines like ChatGPT, Perplexity, and Google AI Overviews are now answering questions that people used to type into Google. When someone asks ChatGPT 'what is the best CRM for contractors,' the AI pulls from web content to generate its answer. We optimize your content so your business gets cited in those answers, not just ranked on a search results page.
How much do SEO services cost?
Our SEO engagements vary based on scope. A local SEO setup with Google Business Profile optimization is a smaller investment. Ongoing monthly SEO with content creation, technical optimization, and AI search visibility is more. We scope it clearly and give you a price before anything starts.
Do I need a new website for SEO to work?
Not necessarily. If your site is reasonably fast, mobile-friendly, and on a platform we can work with, we can improve its SEO without a rebuild. If the site has fundamental issues that are holding you back, we will tell you.
What is local SEO?
Local SEO gets your business to show up in Google Maps and local search results like 'plumber near me' or 'accountant in Austin.' It involves optimizing your Google Business Profile, building local citations, collecting reviews, and creating location-specific content. 46 percent of all Google searches have local intent. If you serve a specific area, this is where you start.
How do I know if SEO is working?
We track three things: keyword rankings, organic traffic, and leads generated from search. You get regular reports in plain language showing what improved, what we are working on, and what to expect next. We tie everything back to revenue, not vanity metrics.
Ready to get started?
Book a free 30-minute strategy call. We will look at your business, find the biggest opportunity, and tell you exactly how to go after it.
